The marketing of luxury cars in Japan’s domestic car industry is a challenging job, as Japanese buyers are very sensitive and purchase only perfect cars with high specs. And Mercedes-Benz C-Class new 2012 model is one of the best-selling imported car in Japan’s domestic auto market. Introducing in Japan by Mercedes Benz Japan, the Mercedes Benz C-Class was ranked as the best-seller imported car in Japan for the second consecutive year.
The Mercedes-Benz C-Class car has won “The Imported Car of the Year Japan” 2011-2012 award. This important prize is given to the vehicle that has the best concept and the most innovative and modern technology. This was in result of Mercedes-Benz Japan’s upgrade of the C-Class model in the year 2011 which make the car more attractive and good looking luxury car. The new model C-Class is expected to give tough competition to those Japanese cars of similar grade.
The Mercedes-Benz Japan, Germany’s best auto-maker has announced fuel cell plug-in concept car in Japan. According to Mercedes Benz Japan, the car will be called “F125″ concept car, and will be on display at the 2011 Tokyo Motor Show, but this model actually will be available for public sell after 10 to 15 years period.
The F-125 concept car, is also equipped with a lithium-sculpture battery, will run to 1,000 kilometers per charge of hydrogen, while this car can run upto fifty kilometers with the battery only. The Mercedes-Benz Japan Company is planning to market fuel cell vehicle in year 2015 in Japan, before the expected marketing of mass-produced hydrogen-powered fuel cell cars by Japanese new car makers.
According to Japan Inspection Organization, the F125 will catch eyes of eco-friendly car lovers, but at the same time Mercedes-Benz’s competator Japanese car companies will also launch several models with similar specification, which will be start of concept cars war. But for the domestic sale within Japan, Japanese Automobile companies has upper-hand in Japanese used car market, where they can sell slightly used cars at better price.